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Digital marketing in health tourism has become an indispensable tool for hospitals and health centers targeting patients worldwide. With the widespread use of the internet, potential patients have started to search for healthcare services online.
At this point, digital marketing strategies such as search engine optimization (SEO), social media marketing and content marketing play a critical role in helping hospitals and health centers reach their target audiences. Working with a professional medical tourism agency will help you achieve effective results in this area.
Advantages of Working with a Health Tourism Agency
- Customized Marketing Solutions: Health tourism advertising agency offers marketing strategies designed specifically for hospitals and health centers. This approach ensures that services reach the right target audience.
- Expertise and Experience: Professional agencies professionally manage processes such as market research, target audience analysis and competitive analysis. In this way, it allows effective strategies to be determined in accordance with the needs of customers.
- Enhancing Brand Reputation: It strengthens the brand reputation of healthcare organizations in the international arena and enables them to reach a wider patient base.
- ROI (Return on Investment) Focused Approach: They focus on maximizing the return on marketing activities, thus increasing the return on investment.
- Improving Patient Experience: They offer digital solutions such as online appointment systems, interactive web features that improve the patient experience.
- Crisis Management and Reputation Management: They offer effective communication and reputation management strategies in potential crisis situations.
Services we offer within the scope of Health Tourism Agency
Digital Marketing
Website Design
Landing Page Design
Social Media Management
SEO
OOH (Out-Of-Home) Advertising
Road Show
Media Relations
Media Relations
Digital Marketing
At the heart of our digital marketing strategies are Meta and Google Ads campaigns that allow you to reach your target audience in the most effective way. You are in the right place to promote your health tourism services to potential patients.
Google Ads:
- Keyword Research: By determining the most effective keywords related to health tourism, we ensure that your advertisements reach the right audience.
- Campaign Management: We meticulously manage your advertising campaigns, regularly analyse their performance and ensure that you get the highest conversion.
- Targeting and Remarketing: We increase your conversion rates by targeting your potential patients and reaching the users who visit your site again with remarketing techniques.
- Performance Reporting: We provide detailed reports to measure the success of your campaigns and make data-driven recommendations for continuous improvement.
Meta Ads (Facebook and Instagram Ads):
- Creative Content Production: We attract attention with advertisements prepared with eye-catching visuals and impressive texts.
- Targeting Strategies: With demographic and behavioural data, we ensure that you reach the most suitable audience for your health tourism services.
- Campaign Optimisation: We constantly monitor your advertising campaigns and optimise them to achieve the best performance.
- Detailed Analysis: We provide comprehensive analyses and reports to measure your advertising performance and identify opportunities for improvement.
Website Design
In the health tourism sector, first impressions are of great importance. For this reason, we strengthen the online identities of healthcare organizations with the professional website design services we offer. We develop user-friendly, responsive and functional websites. In this way, we ensure that patients can access the information they are looking for quickly and easily.
Landing Page Design
Effective landing pages are at the center of successful advertising campaigns in the health tourism sector. With conversion-oriented landing page designs tailored to the targeted audience, we attract potential patients and help them engage with you. Using persuasive texts and call-to-action (CTA) buttons, we attract visitors' attention and introduce them to your services step by step.
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Social Media Management
Health Tourism Social Media Management
We are here to promote your health tourism services on social media platforms in the most effective way. By establishing strong ties with your target audience, we increase your brand awareness and patient trust.
Social Media Management Services:
- Strategy Development: We create social media strategies suitable for your health tourism goals. We analyse your target audience and prepare content plans according to their needs and expectations.
- Content Production: We enrich your social media accounts with creative and impressive images, videos and texts. We attract the attention of your followers with patient stories, success stories and informative content.
- Platform Management: We manage your accounts on popular social media platforms such as Facebook, Instagram, Twitter and LinkedIn, and increase your brand visibility by making regular posts.
- Engagement and Community Management: We actively engage with your followers, answering their questions and evaluating their feedback. We build a strong community to increase trust in your health tourism services.
- Advertising Campaigns: We enable you to reach your target audience directly with social media advertisements. We increase your conversion rates with targeted advertising campaigns.
- Analysis and Reporting: We regularly analyse your social media performance and provide you with detailed reports. In this way, we achieve more effective results by continuously improving your strategies.
With our medical tourism social media management services, you can reach your potential patients and inform them about your healthcare services in Turkey by creating a strong presence in the digital world. Contact us to utilise the power of social media on your path to success.
SEO
Health Tourism SEO Services
We are at your side with our SEO (Search Engine Optimisation) strategies to increase Turkey's health tourism potential on a global scale. By increasing the digital visibility of your healthcare services, we ensure that potential patients can easily find you.
Our SEO Services:
- Keyword Research: By determining the most effective keywords in the field of health tourism, we create content suitable for the search habits of your target audience.
- Technical SEO: We optimise technical elements such as site speed, mobile compatibility and structured data to ensure that your website complies with search engine standards.
- Content Optimisation: We prepare SEO-friendly, informative and engaging content to promote your healthcare services. We attract potential patients with blog posts, patient stories and informative articles.
- Backlink Building: We increase the authority of your site with quality backlinks from reliable and authoritative websites.
- Local SEO: We develop local SEO strategies to highlight your health tourism services in Turkey in local searches. By optimising your Google My Business profile, we increase your visibility in local searches.
- Analysis and Reporting: We regularly analyse your SEO performance and provide you with detailed reports. In this way, we identify opportunities for continuous improvement.
With our health tourism SEO services, you can get ahead of your competitors in the digital world and reach more patients globally. Contact us to rank high in search engines with our expert team and announce your health tourism services to a wider audience.
OOH (Out-Of-Home) Advertising
OOH (Out-Of-Home) Advertising
We strategically place attention-grabbing OOH ads to maximise visibility and engagement in the UK.
Our services include:
- Billboard Advertising: Top locations across the UK to ensure maximum exposure.
- Public Transport Advertising: Advertising on buses, trains and transit centres to reach passengers and travellers.
- Digital Screens: Dynamic and engaging adverts using high traffic digital screens.
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Road Show
Road Show
Our road shows are designed to bring the expertise of Turkey's healthcare providers directly to the UK. Our comprehensive road show services include:
- Consultation Days: Organising events where potential patients can meet our experienced British Patient Coordinator Team.
- Call Centre: Daily patient calls to provide information, answer questions and schedule consultations.
- Venue Organisation: Providing appropriate and accessible venues for events.
- Hotel Coordination: Arranging accommodation and meeting rooms for visiting health providers and staff.
- Staff: Provide professional and knowledgeable staff during counselling days and events.
Media Relations
Media Relations
Our experienced media relations team works diligently to build and maintain relationships with key media organisations across the UK. We ensure your message reaches the right audience:
- Press Releases: Creating compelling press releases highlighting the benefits and success stories of Turkey's health tourism.
- Media Communication: Liaising with journalists and influencers and appearing in top-tier publications online and offline.
- Media Events: Organising press conferences and media tours to showcase Turkey's state-of-the-art medical facilities and excellent patient care.
Where are we working with?
- www.thesun.co.uk/
- www.independent.co.uk/
- www.telegraph.co.uk/
- www.standard.co.uk/
Media Relations
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What Did Our References Say?
Rhinoplasty
I enjoy working with the Retina Digital team both in the production phase of drselimturan.com and in digital marketing. Thanks Team!
Rhinoplasty
We started in the field of health tourism with Raşit and Retina team. In the past 3 years, we have completely turned our direction to foreign patients. Thank you Retina Digital!
Mediface
As Mediface Medical Centre, we have been working with Retina Digital for 2 years. Their analytical approach and performance-oriented approach have raised our success even higher. I hope we work for many more years 🙂
Rhinoplasty
If we need to make an analysis before and after Retina Dijital, I can say that there is a 4-fold increase in the number of foreign patients. I saw what can be done with the right guidance 🙂 Thank you Retina!
Apex Dental Turkey
Retina Digital team is our 3rd agency and we have been working together for 2.5 years. I would like to thank them for their transparent approach, fast turnaround and performance-oriented work.
Adalı Smile Design
We receive both website service and digital marketing consultancy from Retina Digital. I did not expect such a fast turnaround after I started advertising. Thank you for your devoted work.
Plastic Surgery
We received digital marketing services from Retina Digital with landing page designs. We still continue to work. Their approach is admirable. Thank you 🙂
Clinic Evoy
As Clinic Evoy, we serve in the field of health tourism in Izmir. We met Retina Dijital through a reference. We met well 🙂 May we have successful years!
Dentalina Clinic
Retina Digital is the agency that shows us that we can also exist in health tourism. I thank them very much.
Health Tourism Digital Marketing Consultancy
Our digital marketing consultancy service for organizations operating in the healthcare sector aims to increase online visibility and reach your target audience. Within the scope of this service, we provide a wide range of support from website SEO optimization to social media management, Google ads to content strategies.
We help your services in the healthcare sector stand out with our measurable and result-oriented approaches tailored to the needs of the sector. We also offer innovative and customized solutions to help you gain competitive advantage by keeping up with ever-changing digital marketing trends. Click to get detailed information about our digital marketing consultancy!
Frequently Asked Questions
Health Tourism References
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Make Your Difference in the Sector!
Declare Your Leadership in the Health Sector with Digital Marketing!
Reach your target audience effectively with the most comprehensive guide to digital marketing in healthcare! Download the e-book now and discover the power of digital marketing.
Why Health TourismRetina Dijital?
We highlight your services worldwide with our innovative and customized digital marketing strategies specific to health tourism. Our expert team manages your website and social media channels in the most effective way with over 5 years of industry experience. From SEO to Google ads, content marketing to social media strategies, we are with you every step of the way. Maximize your potential in the health sector and promote your brand in the global arena with Retina Digital!
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